Cover of The Principles of Product Development Flow by Donald G. Reinertsen

The Principles of Product Development Flow

Donald G. Reinertsen

Why I recommend it

This is one of the denser books on my product reading list. It explains why work waits, why batch size matters, and what delays cost.

What it changed in my thinking

Waiting has a cost. Smaller batches and faster feedback can help us learn while there’s still time to change course.

Who it’s useful for

Experienced product, engineering, and operations leaders.

A tension or limitation

Read slowly and try a few ideas that fit your work. You don’t need to adopt every principle at once.