Good Strategy Bad Strategy: The Difference and Why It Matters
Business
Companies & Strategy
Leaders & Managers
Founders & Entrepreneurs
Product & Technology Builders
Why I recommend it
This is one of the clearest books on what strategy actually is. Rumelt starts with naming the challenge, choosing an approach, and taking action that supports it.
What it changed in my thinking
A plan that doesn’t name the problem or require choices may just be a list of hopes.
Who it’s useful for
Founders, executives, and product teams turning a vision into decisions.
A tension or limitation
A clear explanation can still be wrong. Leave room to test it and change your mind.